How The Role of “Insurance Agent” Has Evolved Have you thought about how you define yourself as an independent agent? What does the word “agent” mean to your clients? Does that title really explain what you do or the value you bring? Over the years, the insurance industry has made…

How Health Insurance Agents Can Serve Their Mature Clients By Guiding Their Questions and Providing Clear Answers As an insurance agent, you know how important it is to listen to your clients. You also know that you need to be poised and prepared to answer your clients’ toughest questions. Additionally…

The 5 Most Common Closing Techniques and How Insurance Agents Can Find Success with Each It’s the most exciting part of your sales process: the close. But closing is a bit of an artform, and many last-minute factors can interfere with how, when, and if closing takes place. At GS…

How Insurance Agents and Agencies Can Conquer Today’s Toughest Sales Challenges As an insurance agent, you’re no stranger to challenges. Each day, you’re setting goals and reaching new milestones. Over the last two years, however, independent insurance agents and agencies have faced tougher times. The pandemic, economy, uncertainty, and instability…

What Insurance Agents Need to Be Talking About Within Their Marketing Messages That Target Older Adults Top-producing insurance agents understand the importance of strong client relationships; and one of the first steps to building a lasting relationship is getting to know your clients and their concerns. For insurance agents who…

The Topics Insurance Agents Need to Incorporate When Marketing To Today’s Seniors There are a lot of top 10 lists out there. In this article, however, we’re cutting right to the chase and highlighting just the #1 most common choice or result that affects the lifestyle of today’s mature adults…

Adjustments That Help Insurance Agents Get More From Each Workday We live in a world of distractions. Most likely, your workplace is no exception. From unexpected phone calls to notifications of LinkedIn messages, today’s insurance agents are bombarded with interruptions and unforeseen tasks. At GS National Insurance, we understand the…

February is National Insurance Careers Month You provide a quality product. You have significant earnings potential. You have the flexibility to prioritize your time and tasks by taking ownership of your schedule. …

How Insurance Agents Can Optimize Discovery Calls to Convert More Clients Getting acquainted with a prospective client is the first step in relationship-building. This is often when insurance advisors will need to overcome any sense of hesitancy and confidently approach the process of getting to know someone new. That confidence…